Introducing the UA Flare

Under Armour today introduces the UA Flare: a bold new sportswear silhouette inspired by the fluidity of motion, inside and out. Powered by new Liquid Baselayer technology, the UA Flare brings the second-skin fit of UA's iconic Baselayer apparel to footwear for the very first time. The innovative foaming process creates a shoe that flows and adapts naturally with the body — and looks like motion come to life.

Like a flare cutting through the night sky, the UA Flare is built to stand out. Sculptural proportions, geometric lines and layered textures create a distinctive visual identity, while Under Armour's performance DNA remains embedded in every detail. Designed for a generation of athletes whose personal style is as intentional as their training, it proves that technical innovation and expressive design are most powerful when they work together.

“The UA Flare answers the need for performance with personality. It’s a sneaker that feels as fluid and expressive as the athlete wearing it.”

Yuron White

 SVP, GM of Sportswear and Collabs at Under Armour

At its core is Liquid Baselayer technology, crafted to deliver the same comfort and feel as UA's iconic Baselayer apparel. Combined with a DESMA direct-injection construction that seamlessly bonds the upper and sole, it creates a fit so frictionless and adaptive it feels like a second skin.

A two-tone knit adds visual depth with a softened, almost blurred effect that enhances dimension and texture, while a high-resiliency PU foam underfoot delivers responsive energy return with every step. The result is a shoe that moves differently, feels different and looks unlike anything else. For athletes who move instinctively and express themselves just as boldly off the field as they do on it, the UA Flare is built to keep up and stand apart. By design.