Under Armour’s Celebrates 21st Annual ‘Armour Day’ with Community Service Across the City Of Baltimore

09.16.2025

On Monday, September 15, Under Armour celebrated its 21st annual ‘Armour Day’, a day where Under Armour employees come together for the purpose of community service to positively impact the brand’s hometown of Baltimore. More than 1,000 Under Armour teammates participated in various volunteer efforts at 13 locations across the city. This year’s activities continue to build on Under Armour’s long-standing partnership with Baltimore City Public Schools through Project Rampart, a strategic initiative designed to enhance the student-athlete experience and drive academic success through the power of sport.

Armour Day 2025 kicked off with a city-wide school revitalization effort across five Baltimore city public high schools to foster more vibrant learning environments for local students. The largest renovation took place at Carver Vocational Technical High School with the support of IMPACT Fitness Foundation (IFF). A select group of top-performing Under Armour volunteers from 2024 joined forces to transform an underused wrestling space and storage area into a state-of-the-art weightroom for Carver’s athletic teams. To celebrate in the unveiling, Baltimore Mayor Brandon Scott, CEO of Baltimore City Public Schools Sonja Santelises, Under Armour Founder & CEO Kevin Plank, Curry Brand President, Stephen Curry, and Under Armour Golf Athlete, Jordan Spieth surprised Carver student-athletes with remarks on the power of sport.

“Under Armour has such a huge presence globally but also within the city of Baltimore."

"To be able to have a day where the entire Under Armour team gets to go across the city, bring great energy and deploy resources to create something tangible for these kids to utilize every day, it's amazing. You can feel their energy, and that's what it's all about. I’m glad to be a part of it this year and see the impact firsthand.”

Stephen Curry

President of Curry Brand

In collaboration with Heart of America, teammates engaged in revitalization efforts across four schools—The REACH! Partnership School, Academy for College and Career Exploration, City Neighbors High School, and Reginald F. Lewis High School. Ranging from mural painting to landscaping, teammates helped create more welcoming and inspiring school environments. Teammates also coordinated sports clinics and career panels for students to inspire them on and off the field.

“Armour Day is all about bringing our team together and making a difference in our home city. We have more than 1,000 Under Armour teammates deployed in 13 different locations across the city giving back."

"The impact work that takes place on Armour Day demonstrates the love that this brand has for our community, especially our Project Rampart athletes, and our commitment to Baltimore. Under Armour is proud of being of this city and days like today show who we really are as a brand.”

Kevin Plank

Under Armour Founder and CEO

Back at its global headquarters at Baltimore Peninsula, Under Armour teammates also hosted a flag football skills and drills clinic run in partnership with USA Football for the Baltimore Polytechnic Institute and National Academy Foundation High School flag football teams. Held at UA’s stadium on campus, the clinic offered student athletes a chance to sharpen their flag football skills and gear up for the upcoming season —complete with a fresh pair of Under Armour cleats.

"Our collaboration on Armour Day is all about purpose — bringing together passionate Under Armour team members from across the organization to give back and make a lasting impact in their communities.

Together, we’ve seen the real needs of Baltimore’s schools — and this project exemplifies Heart of America's dedication to making learning spaces brighter across Baltimore, in every way we can."

Jill Hardy Heath, President and CEO, Heart of America

Under Armour teammates spread out to seven additional locations throughout the city to support Baltimore City student athletes and other community initiatives. Teammates helped the UA House at Fayette and the Boys and Girls Club of Central Maryland to prepare for the upcoming school year. At Leveling The Playing Field, teammates sorted equipment donations in support of their mission to redistribute equipment to expand access and equity within youth sports and recreation programs in under-resourced communities. Teammates also visited Junior Achievement of Central Maryland to assist with projects supporting their mission to inspire and prepare young people to succeed in a global economy. At UA’s distribution house at Sparrows Point in Baltimore County, teammates packed pre-game nutrition bags that will be distributed to student athletes participating in Project Rampart this fall. Teammates also packed bags for veterans supported through the Wounded Warrior Project and trained with Team Rubicon to learn how to support their communities during times of disaster.

During the afternoon, Under Armour hosted an appreciation event for teammates at its headquarters. This tradition dates back to 2004, when Under Armour teammates attended “Employee Night at the Yard,” an appreciation night at a Baltimore Orioles baseball game. What began as a simple night at Camden Yards has grown into a full-day celebration of service, sport, and teammate appreciation—embodying UA’s values of Love Athletes and Celebrate the Wins.

BALTIMORE, Sept. 27, 2022 – Under Armour, Inc. (NYSE: UA, UAA) today announced the release of its 2021 Sustainability & Impact Report, outlining a new sustainability framework, goals, and targets that will guide the company’s work to reduce the environmental footprint associated with its products and operations while accelerating its social and community impact. Aligned with Global Reporting Initiative (GRI) and Sustainable Accounting Standard Board (SASB) industry standards, the report outlines 23 goals and targets designed to drive company progress across three key pillars – Products, Home Field, and Team – and underscore Under Armour’s core values, including ‘Act Sustainably’ and ‘Stand for Equality.’ “As a global innovator and leader in athletic performance apparel, footwear, and accessories, we believe Under Armour has an important role to play in addressing impending challenges facing our society, industry, and planet. This belief informs our innovation methods and compels us to rethink, reinvent, and reimagine our products and how we make them in our work to support athletes and protect people and our shared planet,” said Colin Browne, Under Armour Interim President and CEO. “Mindful that lasting change will require global cooperation across communities and industries, our new report conveys our renewed commitments to continuous improvement, industrywide collaboration, and transparent communication with our stakeholders in our ongoing sustainability journey.” Under Armour’s sustainability approach, What’s Under Matters, reflects the company’s mission to make athletes better by focusing on performance-driven innovations that utilize more sustainable materials designed for recyclability and more efficient production processes in its delivery of durable, quality, high-performing products athletes know and trust. “The details underlying a company’s sustainability strategy are foundational to its longevity and ability to generate lasting impact. For this reason, Under Armour has worked diligently over the years to finalize our approach and take concerted action before releasing this report,” said Michael Levine, Under Armour VP and Chief Sustainability Officer. “We’re pleased to share our accomplishments and perspective on our future goals, and we look forward to providing updates on our progress.” A selection of report highlights within each pillar follows: Products – Through 10 goals, the company is embracing material innovations that will enable less waste and more durability, setting the stage for circular systems by 2030, including: Prioritizing recycled and renewable materials and reducing single-use plastic brand product packaging by 75% by 2025. Implementing sustainability and circular design principles in at least half of its products by 2027 and developing chemistry and processes that can enable a circular footwear program to be launched in market, at scale, by 2030. At the end of 2021, approximately 40% of fabrics used in the company’s apparel and accessories were made from materials capable of being recycled. Supporting innovation that reduces fiber shedding from textiles and targeting 75% of fabric to be made of low-shed materials, as defined by industry-leading guidance on fabric shedding that the company will work collectively to shape by 2030. Home Field – The company is working to reduce its overall environmental footprint and do its part to protect the planet through seven goals, including: Eliminating 100% of biocides and fluorine DWR in its products by 2025. Reducing absolute scope 1, 2, and 3 greenhouse gas emissions by 30% and increasing renewable energy in owned and operated facilities to 100% by 2030. Advancing low-impact manufacturing, reducing the environmental impact of its materials, and targeting net-zero emissions by 2050. Team – The company is supporting its people and communities through six goals that build upon longstanding efforts, including: Continuing to invest in teammates' health, safety, and well-being – including through initiatives to advance diversity, equity, and inclusion and develop underrepresented talent at all levels. Protecting workers' human rights and well-being in its supply chain through comprehensive programs and audits. Working to create opportunities for millions of youth to engage in sports by 2030. To download the 2021 Sustainability & Impact Report and for further information on Under Armour’s sustainability program, visit this link. About Under Armour Under Armour, Inc., headquartered in Baltimore, Maryland, is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Designed to empower human performance, Under Armour's innovative products and experiences are engineered to make athletes better. For further information, please visit http://about.underarmour.com. Forward-Looking Statements Some of the statements contained in this press release constitute forward-looking statements. Forward-looking statements relate to expectations, beliefs, projections, estimates, future plans and strategies, anticipated events or trends, and similar expressions concerning matters that are not historical facts, such as statements regarding our goals, targets, commitments, future planned initiatives and the timing and effectiveness of any of the foregoing, including those relating to the environment, human capital matters, social and labor issues, and community impact; the development and introduction of new products, technologies and ways of working; our assumptions and the implementation of our sustainability strategies; the future impacts of our investments and initiatives; and the standards and expectations of third parties. In many cases, you can identify forward-looking statements by terms such as “may,” “will,” “should,” “expects,” “plans,” “anticipates,” “believes,” “estimates,” “predicts,” “outlook,” “potential,” or the negative of these terms or other comparable terminology. The forward-looking statements contained in this press release reflect our current views about future events and are subject to risks, uncertainties, assumptions and changes in circumstances that may cause events or our actual activities or results to differ significantly from those expressed in any forward-looking statement. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future events, results, actions, activity levels, performance or achievements. Readers are cautioned not to place undue reliance on these forward-looking statements. A number of important factors could cause actual results to differ materially from those indicated by the forward-looking statements, including our assumptions not being realized, scientific or technological developments, evolving sustainability strategies, evolving government regulations, and the risks and uncertainties set forth in the “Risk Factors” section of our most recent Annual Report on Form 10-K and subsequent Quarterly Reports on Form 10-Q filed with the U.S. Securities and Exchange Commission. The forward-looking statements contained in this press release reflect our views and assumptions only as of the date of this press release. We undertake no obligation to update any forward-looking statement to reflect events or circumstances after the statement's date or to reflect unanticipated events.

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Under Armour’s Celebrates 21st Annual ‘Armour Day’ with Community Service Across the City Of Baltimore

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