Under Armour Newsroom

07.17.2020

REACH YOUR RUNNING AND FITNESS GOALS WITH THE UA HOVR PHANTOM 2

The UA HOVR Phantom 2 is the Latest Evolution of the Phantom Series, Designed to Help You Reach Your Goals

REACH YOUR RUNNING AND FITNESS GOALS WITH THE UA HOVR PHANTOM 2

The UA HOVR Phantom 2 is the Latest Evolution of the Phantom Series, Designed to Help You Reach Your Goals

 

Whether you’re new to running or looking to add a few miles to your weekly training, the new UA HOVR™ Phantom 2 is our most versatile running shoe yet, designed to help you tackle your goals this fall.

The UA HOVR Phantom 2 follows in the footsteps of previous UA HOVR Phantom models with improved design and performance features in three core areas: cushioning, fit and feel, and training plans via UA MapMyRun. A new, stretchy, sock-like fit; soft, supportive midfoot; and durable, flexible outsole make the UA HOVR Phantom 2 the fastest, most comfortable update yet. And if you have your sights set on running your fastest mile, or running a mile without stopping, MapMyRun has personalized Training Plans to help get you there.

“We wanted the new UA HOVR Phantom 2 to be the most ‘runnable’ version yet, so the priority was to really lock in on the performance solutions. Traction, flexibility and cushioning were the major upgrades in creating the new platform, while fit and breathability were crucial to designing the upper. Together, these improved features enable you to feel ready to go the instant you lace up."
- Ed Wallace, Under Armour Footwear Designer, Run

MORE UA HOVR = MORE HIGH ENERGY FEEL

More UA HOVR cushioning means more energy return and a lightly padded step. That way, when runners hit the pavement all they feel is bouncy comfort. UA’s HOVR cushioning platform strikes the perfect balance of plush cushioning and responsiveness, so runners get the support they need without sacrificing any speed. The UA HOVR Phantom 2 is designed to feel softer and smoother, with a built-in sockliner inspired by bike chamois (that amazing padding you find in bike shorts), which gives runners instant step-in comfort. 

SOCK LIKE FIT & 360º COMFORT

A more anatomically designed collar, more breathable upper, and improved knit material give the UA HOVR Phantom 2 a sock-like fit. The collar dips lower than previous models to fit comfortably around the ankle bone, making it easier to slide on and off. A soft, stretchy upper hugs the foot with a plush SpeedForm 2.0 sockliner and molded midfoot, for all-around cushion and support. The upper material over the toe and forefoot has been adapted with perforations, making it more breathable so your feet can stay cool when you’re running hot.

"True to the Phantom franchise, this shoe is for the athlete who likes to do things their way. The Phantom 2 is all about versatility and will meet you wherever and whenever they are needed—when comfort, style, and performance are key.”
- Ed Wallace, Under Armour Footwear Designer, Run

MAKE RUNNING SMARTER & SIMPLER

For many athletes, running is the part of their workout routine that they dread. Under Armour sought to make running smarter and simpler for a more enjoyable run experience with Training Plans for any of your goals. Train smarter with holistic training plans that dynamically adapt to your progress. These training plans help break down any goal – whether it's a time-based goal for a certain distance, a weight loss target, or a run-streak for consistency – into achievable milestones.  "Having a MapMyRun training plan helps me run more consistently," said Dre Howard (@lacadre), BASH Boxing Coach. "In turn, that guidance has a positive effect on the rest of my training."

“I feel like any goals I have, running can take me there. And a MapMyRun Training Plan helps get me there faster.”
- Monica Jones (@trainwithmon) UA Athlete, BASH Boxing Coach & Pro Trainer

Product DNA:

The UA HOVR Phantom 2 will be available July 17 on UA.com, Under Armour Brand Houses and select retailers.