Under Armour Newsroom

01.17.2019

Who Runs the Court? GIRLS

With a Mission to Make All Athletes Better, Under Armour Announces the UAA Girls Basketball Circuit

Who Runs the Court? GIRLS

With a Mission to Make All Athletes Better, Under Armour Announces the UAA Girls Basketball Circuit

As Under Armour strives to make basketball inclusive for all, the Under Armour Association (UAA) announces three newly formed grassroots platforms with UAA-Girls, UA Rise and UA Future, which will encompass the entire spectrum of grassroots basketball from 17U to 10U for girls.

Inspired by Stephen Curry’s efforts to create an equal playing field for women of all ages, the UAA-G will provide more opportunities for girls to excel on the court. Inviting two female basketball players to participate in his SC30 Select Camp this past summer was just the beginning of Stephen and Under Armour’s combined efforts to shift the landscape of girls’ basketball.

"It is as important a time as ever to expand the game of basketball and increase the opportunities for girls across the country to pursue their dreams. I’ve taken steps to use my own platform to drive awareness and level the playing field for girls and women. I’m proud that Under Armour continues to also take the initiative, with programs like UAA-G, to create opportunities for girls to 'Ruin the Game' in their own way."
- Stephen Curry

UAA-G will provide elite girls travel teams with the same league-style circuit as the boys UAA teams, launching in April with 30 teams at the 17U and 16U level. The teams will participate in 10 regular season games, five final games and three total league sessions with the UAA-G Finals taking place in Atlanta.

2019 GIRLS UAA SCHEDULE

2019 GIRLS UAA PARTICIPATING TEAMS

The UAA will also expand their leagues for high school and middle school athletes. Similar to the UA grassroots circuits, UA Rise will provide the opportunity for 48 travel teams from all over the country at the 17U, 16U and 15U age groups. UA Rise will also play under the same roof as the UAA during the NCAA certified live periods, creating a powerful recruiting atmosphere. Each team will play twelve games during the regular season, with the top sixteen qualifiers in each age group battling for the UA Rise Championship in Atlanta at the end of July. 

2019 GIRLS RISE UAA SCHEDULE 

Middle school athletes will also be provided with the opportunity to compete at the next level with Under Armour’s UA Future league. UA Future will offer a regional league format for teams in the 14U-10U age groups. It will also become the foundation of UAA’s youth basketball as it seeks to advance the development of young players, teams and coaches to set the course of grassroots basketball. UAA will offer a regional league format for these teams leading to the UA Future National Championship on June 28-20 at HyVee Arena in Kansas City. 

Under Armour will continue to unleash chaos on the court as the youth basketball space continues to grow, creating more opportunities for players of different playing levels, ages and genders.